Skyfall Inc. (Minato-ku, Tokyo; President and CEO: Tomokazu Hasegawa; hereinafter referred to as Skyfall), which operates the user experience-focused advertising monetization platform “SKYFLAG,” will hold a webinar titled “Monetization Strategies to Maximize the Power of Your Own App: Learning from Success Strategies” on Tuesday, February 6, 2024, for companies operating services.
The panel discussion will feature Kenta Arai, who is in charge of the point-earning app “Pomochi” at Omochi inc. (Headquarters: Taito-ku, Tokyo; CEO: Kenta Arai), and Ryunosuke Takahagi, who is in charge of the point-earning website “Gift Getter” at LARKSPUR Inc. (Headquarters: Toshima-ku, Tokyo), who will discuss tips for maximizing app revenue.
・Registration: https://forms.gle/mdp3tNdtEm9REk9U6
In this webinar, two companies that have successfully maximized their app revenue, including advertising monetization, by utilizing the user experience-focused advertising monetization platform “SKYFLAG” will share their real-world experiences, discussing the background to their success and essential operational tips for maximizing revenue.
Hints for solving problems and useful monetization strategy information will be shared, so please join us.
Recommended for the following categories
・Those who want to increase sales through methods other than user subscriptions
・Those who are worried about declining user engagement
・Those who are experiencing low user engagement and are looking for solutions
・Those considering new content within the service
・Those who operate point websites but want to increase profits while improving efficiency
Overview
| Title | :”Monetization Strategies to Maximize the Power of Your Own App: Learning from Success Strategies” |
| Register here | :https://forms.gle/mdp3tNdtEm9REk9U6 |
| Date and Time | :Tuesday, February 6, 2024, 13:00-14:00 |
| Participation format | :Online *Viewable from PCs, tablets, and smartphones |
| Cost | :Free (advance registration required) *We may decline applications from SKYFLAG’s competitors. |
| Organizer | :Skyfall Inc. |
Program
| 13:00～13:30 | [Part 1] Service introductions from each company |
| 13:30～14:00 | [Part 2] Panel discussion, Q&A |
Speaker Profiles
Kenta Arai (CEO, Omochi inc.)
Joined United Inc. from its founding, where he was responsible for online advertising, ad tech, and smartphone app businesses.
Founded the company in August 2015. Launched and then withdrew from an SNS service. Acquired and grew a D2C brand before selling the business. Subsequently sold his contract development business and joined the Runstech Group.
Currently develops and operates our own service, “Pomochi.”
Ryunosuke Takahagi (CTO, LARKSPUR Inc.)
Born in Osaka Prefecture. Graduated from Waseda University, Department of Information Science and Engineering.
After graduating from university, joined a major independent advertising company and worked in the marketing department of the human resources division, utilizing CPC advertising, affiliate marketing, web commercials, train advertisements, etc., to attract over 100,000 job seekers annually.
In 2019, founded a web marketing company.
In 2023, joined LARKSPUR Inc., the company that operates Gift Getter, as CTO.
His hobby is poker. In 2020, opened an amusement casino bar called “RERAISE” in Ikebukuro, Tokyo.
Chiharu Hotate (Director, Media Division, Skyfall Inc.)
After joining Skyfall, was involved in sales and operations for ‘SKYFLAG’ for advertisers. Subsequently, established the monetization support team and contributed to the team’s expansion while being involved in consulting for numerous services.
Currently serves as the Director of the Media Division, where she manages a team and provides consulting services primarily to companies operating large-scale e-book services.
Yusuke Hosoda (Business Unit Manager, Account Business Division, Skyfall Inc.)
Joined Adways Inc. in January 2011 and worked as the head of the sales department, handling sales and management tasks, including proposing advertising plans for smartphone game app advertisers.
Joined Skyfall Co., Ltd. in July 2021 and established the sales department for monetization support of ‘SKYFLAG’. Was responsible for promoting the adoption of ‘SKYFLAG’ and providing monetization support to media companies that have adopted it.
Currently serves as the Account Business Division Manager and Media Division Manager, overseeing all sales operations for ‘SKYFLAG’.
About “Omochi inc.”
| Company name | :Omochi inc. |
| CEO | :Kenta Arai |
| Address | :Soleil Iriya 4F, 1-11-15 Shitaya, Taito-ku, Tokyo 110-0004, Japan |
| Website | :https://o-mo-chi.co.jp/ |
| Service website | :https://www.ai-credit.com/ |
About “LARKSPUR Inc.”
| Company Name | :LARKSPUR Inc. |
| Address | : 3F Mimosa Building, 2-11-10 Minami-Otsuka, Toshima-ku, Tokyo 170-0005, Japan |
| Website | : https://larkspur.co.jp/ |
| Service website | :https://giftgetter.net/ |
About “SKYFLAG”
“SKYFLAG” is a reward marketing platform that prioritizes user experience.
It has established a unique model leveraging rewards and provides comprehensive marketing support across monetization, promotion, and research.
・Service Site: https://skyflag.info/
About “Skyfall”
With the mission to “create a world where good things spread,” Skyfall operates “SKYFLAG,” an advertising monetization platform tailored to user experiences.
Furthermore, it operates “Poker Chase,” one of Japan’s largest authentic poker games adopting Texas Hold’em rules, and “Manga DX+,” the official manga app of the publisher Shonen Gahosha.
| Company Name | :Skyfall Inc. |
| CEO | :Tomokazu Hasegawa |
| Address | :19F Midtown Tower, 9-7-1 Akasaka, Minato-ku, Tokyo |
| Business Description | :Ad Monetization Platform Business and App Media Business |
| Number of employees | :114 (As of the end of January 2024) |
| Established | :October 2017 |
| Capital | :79,393,750 yen |
| Website | :https://skyfall.co.jp/ |
