Skyfall Inc. (CEO: Tomokazu Hasegawa, hereinafter referred to as Skyfall), which develops and operates “SKYFLAG,” an ad network specializing in long-term CPE reward delivery for smartphone apps and web services, is pleased to announce the release of “Pre-registration Step-Up Reward (Pre-registration SUR)” as a new feature of “SKYFLAG.”
Skyfall has been providing ‘SKYFLAG’, a long-term CPE reward-focused ad network that can improve user engagement, with the aim of eliminating ad fraud and realizing its vision of “creating a world where great things spread.”
The pre-registration step-up rewards feature is a new feature that utilizes the existing step-up rewards system that we announced in August 2020.
Unlike traditional reward distributions that use pre-registration as the achievement point, this system allows you to set achievement points not only for pre-registration but also for events that are reached after playing the game after release.
Therefore, advertisers can expect to maximize their daily active users (DAU) in the initial release phase, as they can encourage pre-registered users to install the app immediately after release and play to deeper conversion points.
Regarding the design of achievement points, our dedicated consultants will provide proposals for each application based on our extensive operational know-how.
Furthermore, the addition of pre-registration as a new revenue stream will increase the profitability of media partners.
Leveraging our extensive experience and operational know-how, we will also support media companies in further increasing their revenue.
Through “SKYFLAG,” we aim to embody the principle of “creating a world where great things spread,” and to provide essential value to our advertisers and media partners. Our entire team will continue to operate the product based on this principle.
About the “Long CPE Rewards” offered by SKYFLAG
A rewards ad where a reward is paid when a user reaches a specific achievement point within the app.
By guiding users to a specific point where they can find the content interesting, you can expect high long-term retention and monetization rates.
This model allows you to acquire highly engaged users who continue to actively use the app even after reaching a certain milestone. Furthermore, unlike traditional CPC and CPI models, no advertising costs are incurred for users who churn, resulting in an extremely high return on advertising spend.
SKYFLAG service website: https://skyflag.info
About “Skyfall”
| Company Name | :Skyfall Inc. |
| CEO | :Tomokazu Hasegawa |
| Address | :1F, Sumitomo Fudosan Shibuya Infos Annex, 12-10 Sakuragaoka, Shibuya-ku, Tokyo |
| Business Description | :Internet Advertising Business and Media Business, Game Business |
| Established | :October 2017 |
| Capital | :79,393,750 yen |
| Website | :https://skyfall.co.jp/ |
