AppsFlyer Performance Index 2025 Edition: ‘SKYFLAG’ Ranked in 8 Categories Across iOS and Android in Japan and Korea!
AppsFlyer Performance Index 2025 Edition: ‘SKYFLAG’ Ranked in 8 Categories Across iOS and Android in Japan and Korea!
SKYFLAG, the user-centric reward marketing platform operated by Skyfall Korea Inc. (Headquarters: Seoul, South Korea; CEO: Tomokazu Hasegawa; hereinafter “Skyfall Korea”), is pleased to announce that it has been ranked among the top performers in 8 categories across the iOS and Android indexes of the “AppsFlyer Performance Index 2025 Edition,” released on Wednesday, December 3, 2025.
iOS Index Power Ranking – Japan / South Korea Area
(Source:AppsFlyer)
iOS Index Volume Ranking – Japan / South Korea Area
(Source:AppsFlyer)
Android Index Power Ranking – Japan / South Korea Area
(Source:AppsFlyer)
Android Index Volume Ranking – Japan / South Korea Area
(Source:AppsFlyer)
In the “Performance Index 2025 Edition,” SKYFLAG was recognized in a total of 8 categories across both gaming and non-gaming segments in the Japan/Korea region for iOS and Android. This marks a continued presence since the 14th edition, further demonstrating SKYFLAG’s strong reputation in 2025 as a provider of an effective mobile app marketing platform.
SKYFLAG ranked across multiple categories in both the Power Ranking, which measures the quality of advertising performance, and the Volume Ranking, which measures scale, for both iOS and Android.
In the gaming category for iOS, SKYFLAG placed 2nd in “Midcore,” 6th in “Casual,” and 7th in “All Categories” in the Power Ranking. In the Volume Ranking, it placed 4th in “Midcore,” 11th in “Casual,” and 7th in “All Categories.”
For Android, SKYFLAG ranked 3rd in “Midcore,” 3rd in “Casual,” 3rd in “Strategy,” 4th in “Match,” and 5th in “RPG” in the Power Ranking. In the Volume Ranking, it achieved 6th in “Midcore,” 12th in “Casual,” 5th in “Strategy,” 10th in “Match,” and 6th in “RPG.”
About the Performance Index
The Performance Index is a global ranking of mobile advertising media sources published by AppsFlyer, a provider of mobile attribution and marketing analytics.
This index represents AppsFlyer’s latest research report on the mobile advertising industry.
[Methodology]
- Period: January 2025 – July 2025
- Number of non-organic installs: 16.2 billion
- Number of apps with more than 3,000 non-organic installs: 39,000
- Number of remarketing conversions: 9.6 million
- Number of media sources with at least 100,000 installs during the period: 88
*Based on the number of fraud-free installs, the number of apps activated by each media source, and the weighted retention score.
*Thresholds are determined by fraud rates calculated for each region and media source.
About “SKYFLAG”
“SKYFLAG” is a reward marketing platform that prioritizes user experience.
It has established a unique model leveraging rewards and provides comprehensive marketing support across monetization, promotion, and research.
- Service Site: https://skyflag.info/
About “Skyfall”
Skyfall operates a reward marketing platform “SKYFLAG” with the mission of “creating a world where good things spread,” while also putting focus on the user experience.
The company also manages an authentic Texas Hold’em poker game “Poker Chase” and “Pocket Play,” an app where users can earn rewards by playing games.
| Company Name | : Skyfall Inc. |
| CEO | : Tomokazu Hasegawa |
| Address | : (Tokyo Head Office) 19F Midtown Tower, 9-7-1 Akasaka, Minato-ku, Tokyo : (Niigata Office) Nippon Life Insurance Niigata Building 7F, 2-4-10 Higashiodori, Chuo-ku, Niigata-shi, Niigata |
| Business Description | : Reward Marketing Platform Business and App Media Business |
| Number of employees | : 200 (As of the end of December 2025) |
| Established | : October 2017 |
| Capital | : 79,393,750 yen |
| Website | : https://skyfall.co.jp/ |
